This is Wendy

She’s an accomplished marketing executive with broad client and agency experience. Wendy’s launched new products and a consulting firm, re-organized divisions, managed brands through crises and helped big and small agencies service their clients.

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This is Wendy

She’s an accomplished marketing executive with broad client and agency experience. Wendy’s launched new products and a consulting firm, re-organized divisions, managed brands through crises and helped big and small agencies service their clients.

Featured

Mindshare/Unilever

Wendy is a regular Consultant at Mindshare and has been a member of Unilever’s Savory food team helping the consumer-package goods giant determine where to expand their business.  The team studied competitive brands, target audiences with a focus on Moms,

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Mindshare/Unilever

Wendy is a regular Consultant at Mindshare and has been a member of Unilever’s Savory food team helping the consumer-package goods giant determine where to expand their business.  The team studied competitive brands, target audiences with a focus on Moms,

Featured

Brookfield’s WFC

With Thinktopia co-founders Susan Cantor and Pat Hanlon, Wendy helped lead the Brookfield Office Properties account, focusing primarily on two key brand identity projects: the new World Financial Center in NYC and new developments in Downtown LA.

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Brookfield’s WFC

With Thinktopia co-founders Susan Cantor and Pat Hanlon, Wendy helped lead the Brookfield Office Properties account, focusing primarily on two key brand identity projects: the new World Financial Center in NYC and new developments in Downtown LA.

Featured

A New Brand for 92Y

Working closely with her colleagues Susan and Pat at Thinktopia, Wendy co-led the development and execution of the first campaign to launch a new brand strategy for the historic 92nd Street Y: An Open Door to Extraordinary Worlds. The integrated campaign…

Featured

A New Brand for 92Y

Working closely with her colleagues Susan and Pat at Thinktopia, Wendy co-led the development and execution of the first campaign to launch a new brand strategy for the historic 92nd Street Y: An Open Door to Extraordinary Worlds. The integrated campaign…

Featured

Let’s Plant 1 Million Trees

What better goal is there to help make NYC a better place than to plant one million new trees. Impossible? Not for ambitious non-profits like NYRP, founded by Bette Midler, MillionTreesNYC and Mayor Bloomberg’s plaNYC. Wendy and the…

Featured

Let’s Plant 1 Million Trees

What better goal is there to help make NYC a better place than to plant one million new trees. Impossible? Not for ambitious non-profits like NYRP, founded by Bette Midler, MillionTreesNYC and Mayor Bloomberg’s plaNYC. Wendy and the…

Featured

Astrud Gilberto Canta in Italiano Portami con te

A flawless voice sings a classic song in a timeless language…

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Astrud Gilberto Canta in Italiano Portami con te

A flawless voice sings a classic song in a timeless language…

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Not Sure How I Feel About This

Sure. Sure. Its been a long time since its been on the air, and my husband loves the show. Watches it more than once. I’m just not sure if I’m excited or not about the show back on the air. Clothes are cool though.

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Not Sure How I Feel About This

Sure. Sure. Its been a long time since its been on the air, and my husband loves the show. Watches it more than once. I’m just not sure if I’m excited or not about the show back on the air. Clothes are cool though.

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Samsung’s Knock on Hipsters. It kind of works.

NYers opinions aside, Samsung’s attack on Apple Hipster’s has certainly broken through into earned media. And by Mashable, whose staff most resemble the inspiration behind Samsung’s campaigns to begin with.

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Samsung’s Knock on Hipsters. It kind of works.

NYers opinions aside, Samsung’s attack on Apple Hipster’s has certainly broken through into earned media. And by Mashable, whose staff most resemble the inspiration behind Samsung’s campaigns to begin with.

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Ad Age: When CMOs Learn to Love Data…Really?

When were CMOs oblivious to data? Pre-internet? No. It just took longer to find everything. Like months and years instead of weeks. Of all the CMOs I know, ALL of them have always cared about data: about their customer’s behaviors,

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Ad Age: When CMOs Learn to Love Data…Really?

When were CMOs oblivious to data? Pre-internet? No. It just took longer to find everything. Like months and years instead of weeks. Of all the CMOs I know, ALL of them have always cared about data: about their customer’s behaviors,

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